An image of a man doing skincare

Unveiling the Truth: Skincare for Men

When it comes to skincare, the beauty industry has long been dominated by products targeted at women. However, in recent years, there has been a significant shift in the perception of skincare for men. Men are now embracing self-care and recognising the importance of a solid skincare routine in maintaining healthy and youthful-looking skin. In this blog post, we'll explore some common myths about skincare for men and how incorporating Korean and Japanese skincare products can revolutionise your grooming game.


Myth #1: Skincare is Only for Women

One of the most persistent myths is that skincare is exclusively for women. However, skincare knows no gender boundaries. Everyone, regardless of gender, age, or skin type, can benefit from a proper skincare routine. Korean and Japanese skincare brands have recognised this shift in mindset and offer a wide range of unisex products designed to address various skin concerns.

Myth #2: Skincare is Complicated and Time-Consuming

Another misconception is that skincare is a complex and time-consuming process. While the infamous "10-step Korean skincare routine" exists, it's not a requirement for everyone. The key is to find a routine that works for you and your skin's specific needs. Korean and Japanese skincare brands emphasise simplicity and efficacy, with many products offering multiple benefits in one step. Look for versatile products like all-in-one toners or moisturisers to streamline your routine.

Myth #3: Men Don't Need Sunscreen

Sunscreen is often overlooked by men, but it's a crucial step in any skincare routine. UV rays don't discriminate based on gender, and sun protection is essential for preventing premature aging, sunspots, and skin cancer. Korean and Japanese sunscreens are known for their lightweight textures and high SPF ratings, making them a comfortable and effective choice for daily use.

Myth #4: Men's Skin is Different from Women's

While men's skin tends to be thicker and oilier than women's, the fundamental principles of skincare remain the same. Both genders benefit from hydration, protection, and targeted treatments. Korean and Japanese skincare brands offer a variety of products suitable for different skin types and concerns, allowing you to customise your routine.

Myth #5: Skincare is Expensive

Skincare doesn't have to break the bank. Korean and Japanese skincare brands are known for their affordability without compromising on quality. Many products offer exceptional value for money, ensuring that everyone can access effective skincare solutions.


Recommended Korean and Japanese Skincare Products for Men


Start with a gentle cleanser to remove dirt and impurities. Look for a pH-balanced option to maintain your skin's natural barrier.

Our Green Plum Refreshing Cleanser, with its gentle, slightly acidic formulation, harnesses the power of plant-derived extracts from plum and mung bean seeds to achieve just that. Extracts from plum and mung bean, which have long been used as Hanbang ingredients, help give you a refreshing and moisturising cleansing.



A hydrating toner can help balance your skin's moisture levels and prepare it for subsequent steps.

This Ginseng Essence Water from Beauty of Joseon, contains 80% ginseng water, harnesses the natural power of this herb to deeply nourish and hydrate the skin. This essence not only provides abundant moisture and nutrients but also ensures lasting hydration for your skin.


An image of a full size Ginseng Essence Water bottle from Beauty of Joseon



Find a lightweight, non-greasy moisturiser to keep your skin hydrated without feeling heavy.



Make sun protection a daily habit with a broad-spectrum sunscreen.

Biore UV Aqua Rich Watery Essence Sunscreen SPF 50+ PA++++, the ultimate solution for all your sun protection needs! Made in Japan by the renowned brand Kao, this hydrating sunscreen is designed to provide maximum UV protection while keeping your skin moisturised and free of artificial colorants, making it perfect for sensitive skin.

Serum (Optional):

Consider adding a serum with specific benefits like anti-aging or brightening to target your skin's needs.


This vitamin C serum from Rohto Mentholatum is formulated with Vitamins W, C and B6 to provide anti-acne care and inhibit melanin production to prevent the formation of dark spots. Use a few drops a day to reveal bright and even-toned skin. The combination of these active ingredients in the serum can help address acne-prone skin by regulating sebum, reducing inflammation, and supporting overall skin health.


    In conclusion, skincare for men is not a myth; it's a reality that should be embraced. Korean and Japanese skincare products offer simplicity, effectiveness, and affordability, making it easier than ever to establish a skincare routine tailored to your unique needs. Say goodbye to the myths, and say hello to healthier, more vibrant skin. Your skin deserves it, regardless of your gender.

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